Hi Rachael, welcome to the team!

What are you looking forward to most about your role at M.A.D Communications?

Wonderful to be here, I’m joining the team as a Social Media and Content Coordinator and I can’t wait to scratch that creative itch and really get stuck into working with our fabulous clients to create some amazing content. The role is so varied, and I love that no two days will be the same. There’s going to be a lot of fingers in a lot of pies and I’m raring to go.

Why did you choose to work in a creative industry?

I’ve always loved to write and create things, ever since I was a tiny tot. I never saw the possibility of it as a career until a few years ago, and immediately knew I’d found my happy place. Fast forward 5 years, an Undergraduate Degree, an internship and a Master’s Degree, and here I am, working my dream job before I’ve even graduated from my MA. Actual pinch me moment!

What motivates you?

I’m a firm believer that you should never stop learning, and challenging myself to try new things (even if I fail) keeps me motivated!

If you could give your younger self one piece of advice, what would it be?

It’s okay to not know what you want, it’s okay to try new things and to follow a different path to everyone around you. I think growing up during the social media revolution had a massive impact on my self-esteem and I’ve learnt that comparing myself to everyone around me, all day every day, isn’t healthy.

How would your friends describe you?

The mother of the group. Need a shoulder to cry on, some tough love or a bit of advice? I’m your gal.

What do you love to do in your free time?

We recently welcomed a little ragdoll kitten into our family, so a lot of my time is used to keep him entertained! But aside from that, I’m an avid gamer. I also love to read, spend time with my amazing family and top it all off with the occasional Netflix binge with my husband.

Okay, now for some quick-fire questions…

Favorite film?

This is a hard one, but if I really had to choose, the two I always default to are Breakfast at Tiffany’s and Spirited Away.

Currently watching/reading?

Watching – The Sopranos. I saw the first couple of seasons years ago but never finished it, so managed to talk my husband into watching it with me!

Reading – Just finished off Fire and Blood by George R.R Martin & I’m about to dive into The World of Ice and Fire.

Best eatery in the North East?

Roma Italian Restaurant in Sunderland – the best carbonara I’ve ever tasted!

Favorite social media platform?

Got to be Instagram.

Your life motto?

No amount of anxiety can change the future – no amount of regret can change the past.